18 jul 2017
18 jul 2017
When entrepreneurs want to learn advanced accounting techniques, they enroll in classes. When entrepreneurs are interested in boosting their knowledge about business finance, they go to school. Yet, when entrepreneurs believe their marketing strategies to be lacking, they tend to power through on their own, perhaps picking up a few tips from the web or […]
13 jul 2017
Ecommerce, Novedades, Social Media
When a search advertising client asks what else he or she could be doing in the digital advertising space, my first thought is typically to tell them about retargeting. Retargeting perfectly complements search advertising, especially for those clients who offer expensive products and services (think private schools, interior design services, and summer vacation packages). That […]
11 jul 2017
Having managed hundreds of marketing collaborations between influencers and brands, we have seen our share of brand-blogger relationships. One question we often hear from brands is how to foster better relationships with influencers, and get more out of each collaboration. We went straight to the source for the answers, taking advice from bloggers themselves. Here […]
